LEVERAGE EVENTS TO SUPPLEMENT YOUR INCOME, ATTRACT CLIENTS AND BUILD YOUR EXPOSURE
WITH SHAUNA VANBOGART
From day one of my image consulting business, I knew that if I could spend more time engaging with groups versus networking one-on-one, I’d be able to fast-track my business. Within my first year as an image consultant, I organized two events in partnership with other local businesses that booked me $5,000 in client work and got me in front of hundreds of people (all for less than $100 in expenses!). By year five in business, I had founded and was successfully running an annual event in partnership with more than 90 retailers that attracted 600 local attendees every year. Not only did I learn how to leverage events to supplement my income, I very quickly boosted the exposure of my business by building strong relationships with my community and other business owners.
I’m going to show you how you can organize your very own profit-boosting signature event – of any size – for the least amount of effort and expense possible.
In this masterclass, you’re going to get:
- An entire A to Z roadmap for how I set up my digital marketing process
- A dozen proven ideas that will help you eliminate mistakes and frustrations when it comes to promoting your image consulting business online.
- An overview of all digital marketing channels that you can use to market your image consulting business online
- In-depth insights and
- A tour behind the scene to demonstrate all tools that I use for various digital marketing activities around web design, search engine optimization, social media marketing, paid advertisement, mobile marketing, e-mail marketing and much more.
- The approach I used to partner with other business owners who provided the location, refreshments, or free gifts for attendees
- A strategy for the tools that are relevant for your specific case, and for those tools and services you might want to either ignore or outsource.
- A full list of my go-to tools and websites that helped me become the most successful online marketer within the image consulting industry.
Meet your Instructor:
Shauna VanBogart is the owner of the renowned one-stop shop for personal transformation, Best Kept Self, based in Charleston, SC and has been recognized by Huffington Post as one of the top personal branding experts in the world. As a professional speaker, small business expert and image consultant trainer, Shauna has been working with entrepreneurs and aspiring image consultants to launch successful businesses since 2007.
WITH SHAUNA VANBOGART
YOU’LL RECEIVE IMMEDIATE ACCESS TO
- 2,5 HOURS OF VIDEO TRAINING
- DOWNLOADABLE WORKBOOK
- DOWNLOADABLE SLIDEDECK
- How to establish the desired outcome of your event (11:05-15:45)
- What are you willing to invest to make your event a success? (15:50-28:20)
- Establishing the outcome of your audience (30:21-31:20)
- Identifying the needs for your big event (31:21-33:42)
- Budgeting for your event (33:44-36:00)
- Setting a date that attracts a crowd (37:20-38:53)
- Gathering resources for event success (38:55-40:34)
- Now it’s time to execute a marketing plan! (40:37-43:35)
- Approaching partners for your event (43:39-45:05)
- Selling your partners on what’s in it for them (45:06-55:17)
- How you can use sponsors to fund your event and spend almost nothing (55:26-70:06)
- The low down on finding sponsors for your event (70:08-73:56)
- Creating a relationship with sponsors that is beneficial for all (79:53-82:07)
- It’s time to promote the event, but how? (82:20-93:47)
- Let’s talk tools! (93:48-99:02)
MY PROMISE TO YOU:
When you finish this masterclass, you’ll walk away with a signature event idea OR a way to kickstart an existing idea, combined with the tools and the roadmap to execute it THIS YEAR!